A performance based music video is where the artist or band are included in the video performing their song. An example of a performance based music video is "American Idiot" by Green Day. Throughout the video we see each member performing. In some of the shots we see the whole band performing together. There is no crowd in the video, but because of the editing and the type of music that is being played the music video is still lively.
"Pompeii" by Bastille is a narrative based music video because the band tell a story in the video. The story itself is featured in the lyrics, but it is dramatized in the video. "Pompeii" is all about the people who died in Pompeii after Mount Vesuvius erupted. The music video relates to the historic event, even though it is set in modern day.
This music video for Michael Jackson's "Thriller" is classed as a cinematic music video. A cinematic is when there is a short scene that is similar to a film. In "Thriller" just before the music video starts there is a short opening scene that sets up the music video. The opening scene has qualities of a film and that is why it is a good example of a cinematic music video.
"Lean On" by Major Lazer and DJ Snake is an abstract based music video because the lyrics that are sung do not relate to the video. The video is not about anything in particular, but we can see that it has a good structure and rhythm.
"Don't Yo Worry Child" by Swedish House Mafia is a music video that is made from their live performance. They are performing at a music concert and there are many shots of the live audience enjoying the music. The music is very upbeat and the audience bring out the energy in the whole music video making it enjoyable to watch.
Parody is a style of music video. It is not so common because for a parody to be made a song or music video must be released, and only a few people are able to make them work. The intention of a parody is to copy the original piece, but with imitations and exaggerations for humour. In the "Uptown Funk" parody we see that they are mimicking Bruno Mars on the way he looks and dances in the real music video. The video also criticizes the music from the 80's saying how all the music was made by cocaine addicts.
Pastiche is where the artist is going back in time, but living in the music. For example "Fancy" by Iggy Azalea is a pastiche music video because the artist is going back in time to when she was a teen.
Animation is another style of music video that is used to make it more unique and entertaining. "I See Fire" contains some shots of animations. Most of the video uses computer graphics to set the scene or have moving images appear on the screen. This makes the video unique from other ordinary music videos because it includes fantastical scenes or creatures. I chose this song from Ed Sheeran as the example because a lot of the shots include CGI.
An inter textual music video is one that has the artist mimicking other artist. They may use certain words, phrases or have cinematic in the music video to call out to other artists.
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